Always Twenty Five

Brand identity and clothing design

/ 2025

The creation of the brand "Always Twenty Five" began with a long-standing desire to design my own clothing. The name has a lot of meaning to me, 25 was one of the most powerful and memorable years of my life, hence "Always Twenty Five". I wanted the brand I envisioned to be accessible to everyone, which is why the motto behind it is "Forever Young". We create casual clothing with unique, handmade designs for everyone. The designs feature a minimalist aesthetic and were originally created by hand before being digitized, combining the authenticity of hand-drawn art with the precision of digital design.

First Drop
Spring Summer Collection 2025

The first Spring-Summer drop featured three distinct T-shirts, each unique in design and color.
Made from 100% cotton and printed with high-quality screen printing,
each piece combines comfort with standout style.

Women
Summer Collection
Drop 2025

The next Summer drop was dedicated to women, featuring a minimalist style with only the logo on the front. In collaboration with our manufacturing partner, we created three crop tank tops made from ribbed fabric, each in a different color.

For the Winter drop, we aimed higher, focusing not only on design but also on concept. With the help of videographer Dimitra Angelopoulou, we envisioned a concept centered around nostalgia. We traveled to Enschede, Netherlands, walking the same streets and meeting the same people where the vision of Always Twenty Five was born years ago.The goal was to capture a sense of continuity and belonging the feeling of returning to cherished people after a long time, to a place where every street reminds you of the journey that made you who you are today. Nostalgia here isn’t just about the past; it’s about finding that same warmth in moments that remind you of yourself. This drop featured two hoodies and a crewneck, each with unique designs and colors, reflecting both personal memories and timeless style.